Archive for the ‘Laborliss’ Category

Laborliss Magazine Ad Campaign

Wednesday, July 29th, 2009
As Laborliss Magazine continues its courageous journey to become a “well-oiled machine,” fighting many non-believers and other small business demons along the way, it still somehow manages to keep a continuous distribution of 10,000 throughout the Tempe area, and growing. The creator of Laborliss Magazine, entrepreneur, and my odd-ball, massage therapist, real-estate-selling roommate, Brandon, is constantly trying new things to bring new viewership and new advertisers to the project. His latest endeavor has consisted of a direct opt-in email campaign to which his message was broadcast to over 4 million people’s inboxes (not SPAM boxes). His first message looked like this; yes, format and all:
Need something new to know about? Socially Acceptable presents Laborliss Magazine, a lifestyle magazine from the fictitious town called Laborliss. Open one page and be consumed by what is socially acceptable in this outrageously bizarre and creative display of human behavior.
The edgy, “make you think” type stories combine humor and intellect with nonsensical graphics creating r-i-d-i-c-u-l-o-u-s stimulation for your imagination. Laborliss is life-changing, allowing your mind to think the unthinkable. Have you ever considered what would happen in an epic battle of lawn grooming tools? Or really thought about whether playing with a banana or a hammock would be your best use of entertainment? Perhaps you just need tips on how to take a mental vacation….but readers be warned, you’ll probably get addicted.                          Since making its debut 27 issues back as a black and white flier written by mastermind Brandon Mullan, Laborliss Magazine has become a Phoenix phenomenon. People can’t get enough of the comic book meets newspaper that reaches people of all ages. Get yourself some new reading material and share it with your kids or your coworkers or your parents!              Become a reader of Laborliss Magazine by going to www.sociallyacceptable.org and clicking on the Laborliss Magazine tab.  Be entertained for hours!

Excerpt from Issue 21:

How to Choose a Dentist on Looks!
Do you want an ugly guy staring into your mouth?  Heck no!  Only hot guys should get to poke at your teeth, which is why we want to help you choose a HOT dentist!

It’s Absolutely Vital That Your Dentist Has Long Arms
How much of your dentist you can see depends on how long his arms are (if he has long arms he can stand further away from you when he has his hands in your mouth and you’ll be able to get a better look at his whole body).  So make sure he’s long armed and sexy!

After the surprising success of this first 1st, albeit rusty, campaign, he decided to ask me to design the next one. The following will be emailed to 10 million people over the next several days. We’re excited to see what interest it will spark and what the stats will say.

Email not displaying correctly? View it in your browser.
Laborliss Magazine

WHAT IS LABORLISS MAGAZINE?
The most creative project ever.

Laborliss MagazineNeed something new to know about? Socially Acceptable presents Laborliss Magazine a lifestyle magazine from the fictitious town called Laborliss. Open one page and be consumed by what is socially acceptable in this outrageously bizarre and creative display of human behavior.

The edgy, “make-you-think” type stories combine humor and intellect with nonsensical graphics creating r-i-d-i-c-u-l-o-u-s stimulation for your imagination. Laborliss is life-changing, allowing your mind to think the unthinkable. Have you ever considered what would happen in an epic battle of lawn grooming tools? Or really thought about whether playing with a banana or a hammock would be your best use of entertainment? Perhaps you just need tips on how to take a mental vacation… but readers be warned, you’ll probably be addicted.

Since making its debut 28 issues back as a black and white flyer written by mastermind Brandon Mullan, Laborliss Magazine has become a Phoenix phenomenon. People can’t get enough of the comic book meets newspaper that reaches people of all ages. Get yourself some new pool reading material and share it with your kids or your coworkers or your parents!

SUBSCRIBE ONLINE TO LABORLISS MAGAZINE
Subscribe for only $20 per year!

Simply go to www.sociallyacceptable.org/laborliss/ to subscribe to Laborliss Magazine for only $20 a year!

CLICK HERE TO SUBSCRIBE!

Laborliss Magazine

WHY BECOME A MEMBER?
Deekie Wamma, that’s why.

Once a member of SociallyAcceptable.org, you will get digital access to ALL magazine since the debut issue #1 all in a convenient digital format.

You’ll also be the first to be able to read the latest issues online BEFORE they hit the streets in their print editions.

Laborliss Magazine also makes a great gift and you’ll feel all warm and fuzzy knowing you have supported creative people doing creative stuff.

Brandon Mullan Creator of Laborliss Magazine and SociallyAcceptable.org, Brandon Mullan

Copyright (C) 2009 Socially Acceptable, LLC. All rights reserved.

Your Basic Tune & Lube

Wednesday, April 15th, 2009

Your Basic Tune & Lube

If the first thought that just came to your head was “WTF?” then you’re in the right place. An explanation to Ryan in panda-face (above): since sometime back in highschool, me and my friends have been making dumb songs. And I say that with all the love and pride in the world. They’re something we’ve kept somewhat exclusively within our own creative circle, but I’ve recently decided to start sharing them. 

Now when I say “dumb” I don’t necessarily mean that they’re all dumb or that they’re necessarily meant to be “funny”. By “dumb” I just mean… different. Like, Neil Diamond or Bob Dylon different. Or Gary Wilson different. They’re basically whatever we feel like writing — from 80’s tunes you can dance to, to hip-hop, to whatever.

It’s definitely very different from the concert music I write. In fact, if you’re a director rehearsing one of my pieces, consider yourself warned.

Past hits have included A Little More Than Ordinary (folk-y), This Dream (rap-y), A Cheesecrisp is Not a Quesadilla (?-y), Ristorante Italiano (Bocelli-y), and our latest hit, The Information Age (80’s-y). I’ll probably only post the new songs we make from here-on-out, but I may throw in some weird oldies from time-to-time, too. There’s really no describing exactly what they are or why they are. Frankly, we’re not sure we even know. 

But, if you want to help us figure it out, you can subscribe to our pod(music)cast at iTunes for free. Just click the link below or do a search for a podcast called “Your Basic Tune & Lube.” Enjoy!

Subscribe to Your Basic Tune & Lube (clicking this link will launch iTunes)

My Photogenic Roommate

Tuesday, November 18th, 2008

Do I even have to explain this post? This guy’s name is Brandon Mullan. He’s my roommate. Sometimes, I persuade him to be my subject in some photo shoots. Get to know THIS GUY.



sociallyacceptable.org gets new look!

Friday, September 12th, 2008

A few days, with the help of yours truly and Word Press, Brandon and I did a total make over on his website, sociallyacceptable.org. Some of you know that sociallyacceptable.org is the home of Laborliss Magazine, Brandon’s fictional lifestyle magazine set in the fictional town of Laborliss. In addition to the last six issues all being uploaded to the website in PDF format for free, there is still more to be had including some viral videos and even a few Laborliss crossword puzzles (as if you had nothing better to do with your time). Still, the site is clean, fresh, and totally functional. Check it out.

Laborliss Volume 17

Saturday, August 30th, 2008

For 17 months now, one of my best friends, Brandon, has been painstakingly self-publishing a creative-writing, faux lifestyle magazine in the Tempe area. It’s called “Laborliss” and the articles are written by fictional characters (because Laborliss, itself, is a fictional town). For the past 6 issues, I’ve offered to layout the mag, while one of Brandon’s other friends does the illustrations. Brandon’s finally posting full issues online (and I’ve posted it here as well), so if you want a quick and quirky read that works on number of intellectual levels, why not check it out?